CASE STUDY

Ballet Folklórico Los Angelitos

Building an expressive identity for performance, education and cultural connection.

Identity, performance photography, website, brochures and event promotion for a cultural dance organization.

Campaigns & MarketingCommunications & CollateralContent & CreativeStrategy & BrandWeb & Digital
PROJECT OVERVIEW
The Challenge

Represent the energy of live performance while clearly communicating educational and cultural programs.

The Approach

Connect a distinctive identity with performance photography, digital storytelling, brochures and tour promotion.

THE SYSTEM

One client.
Multiple connected pieces.

Brand, digital, content and communications presented as one integrated client system.

OUTCOME

A connected presence, built to work across channels.

A flexible visual system able to support the organization across performances, programs and events.

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